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Booming Games’ strategic expansion into Denmark

Lea Hogg August 30, 2023
Booming Games’ strategic expansion into Denmark
Malta-based games provider, Booming Games, has announced its has been awarded certifications to trade in Denmark. This is a significant move to grow its presence in regulated European markets.

Danish jurisdiction atrractive to gaming companies

The achievement reflects Booming Games’ commitment to regulatory excellence and dedication to innovation and growth. Obtaining authorization to deliver its engaging content to licensed operators in Denmark marks a pivotal milestone for the company. As well increasing its revenue potential for the company, this move will also provide more exposure for the company within the sector. Gaming companies are pursuing expansion within the Danish jurisdiction as in some ways it affirms their compliance with the rigorous due diligence standards set by the Danish Gambling Authority.

Evolving demands of players

Booming Games, renowned for its unique and innovative content will introduce its signature titles to Danish players, promising an exhilarating gaming experience. Among the most popular titles are “Gold Gold Gold,” “TNT Bonanza,” “Cash Pig,” “Buffalo Hold and Win,” and “The Wild Wings of Phoenix,” to name a few. Frederik Niehusen, Chief Commercial Officer at Booming Games, said: “We are excited about attaining essential certifications in Denmark, enabling us to broaden our footprint in the rapidly expanding Danish market. This accomplishment empowers us to leverage our current capabilities and enhance our product lineup to cater to the changing demands of our customers.” Booming Games is a premier provider of next-level gaming experiences in the slot market. With a portfolio encompassing uniquely themed games, innovative features, and diverse volatilities, the company caters to a wide spectrum of players. Booming Games leverages the expertise of seasoned professionals who apply their industry knowledge to craft games of the highest standards. Their approach combines proven formulas for success with the latest developments in the gaming industry.

Tougher due diligence in the jurisdiction

In March this year, the Danish Gambling Authority introduced tougher Anti-Money Laundering (AML) measures, affecting both businesses and individuals. Specifically, gambling operators are now required to implement enhanced customer due diligence procedures, as stipulated in section 17(2) of the Anti-Money Laundering Act. The regulation has undergone multiple updates since 2016 and this has involved both the addition and removal of countries from the list. The comprehensive list of countries can be accessed on the European Commission’s official website and currently includes the following: Afghanistan, Barbados, Burkina Faso, Cambodia, Cayman Islands, Democratic Republic of Congo, Gibraltar, Haiti, Iran, Jamaica, Jordan, Mali, Morocco, Mozambique, Myanmar, Democratic People’s Republic of Korea, Panama, Philippines, Senegal, South Sudan, Syria, Tanzania, Trinidad and Tobago, Uganda, Vanuatu, United Arab Emirates, Yemen. The updates reflect the Danish Gambling Authority’s commitment to boosting financial integrity and combating money laundering within the gambling sector.

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