The exclusive partnership will see FanDuel gain access to the Grizzlies’ logos and other marketing assets

A multi-year partnership between the Memphis Grizzlies of the NBA and FanDuel was announced earlier today which makes FanDuel the sports betting and exclusive fantasy partner of the Grizzlies. This type of sports betting partnership is a first for both parties. It will be the first time the Grizzlies partner up with a sports betting operator and it’ll also be FanDuel’s first partnership in the NBA.

This will let FanDuel gain full access to the Grizzlies’ marks and logos, which can be utilised across its online sports betting and daily fantasy sports platforms, along with in-arena signage and other marketing assets including radio, television and digital advertising.

FanDuel will also broadcast the team’s home and away games with multiple integrations to enhance the experience for fans at home. CMO of FanDuel Group, Mike Raffenspberger stated that “As we expand our sportsbook into Tennessee, partnering with the Grizzlies was a no-brainer, given the team’s popularity and longstanding success, as well as their fan-focused mindset,” he continues “Grizzlies fans are among the most passionate in the NBA and we are looking forward to helping them find new ways to access their sports fandom. FanDuel has been an excellent partner in building one of the best sportsbooks for Grizzlies fans.” Due to such a partnership, FanDuel and the Memphis Grizzlies are in a position to offer various unique promotions for new FanDuel sportsbook customers in Tennessee.

This announcement follows FanDuel’s launch of its sportsbook online and mobile platform in the state of Tennessee. Therefore, online sports betting by FanDuel is now accessible to Tennesse sports fans who are able to gamble on professional football, basketball, hockey, baseball, golf, MMA, soccer, NASCAR, darts, and tennis.

About SiGMA’s revamped website:

SiGMA Group is excited to announce the launch of its newly revamped website. The website is currently available in 5 languages, English, Russian, Mandarin, Portuguese, and Spanish with plans to add another 5 languages over the coming months – namely French, Thai, Korean, Japanese, and Hindi.