Innovative sports tech company, Triggy, is launching a branded live-score app for Vienna based sportsbook Interwetten

Triggy is all about engagement, retention, and personalization to drive conversion through apps and context aware widgets. The contract with Interwetten will give players and sports fans the opportunity to use a tailormade, branded live-score app, linked with odds from Interwetten and stats from Sportradar.

“We are very excited to launch the live-score app with Interwetten. The additional presence that Interwetten will get in Google’s Play store and Apple’s App Store will create new acquisition- and marketing opportunities and we are delighted to co-operate the upcoming three years to optimize this channel,“ says Martina Åkerlund, CEO of Triggy.

“The upcoming release of a branded live-score app is part of Interwetten’s strategy to provide our current and future users with a best-in-class betting experience. The app is easy to navigate and have several useful features that will be a great complement to our core sportsbook,“ says Mario Bilic, Head of Product Management, Content and CRM.

About Triggy:

Triggy is a sports tech company providing a unique bet engagement platform. Their state-of-the-art tools and products make it possible for sports books, affiliates, sports teams, and media companies to effectively acquire, engage and re-target players by delivering users the right content at the right time. Triggy’s products are available through standalone branded Live-score apps or can easily be integrated directly into other apps, platforms and websites through Plug-In widgets and APIs.

About Interwetten:

Betting is our sport

Interwetten offers 13.5 million bets on 150,000 live events per year. Approximately 75% of bets are placed via smartphone. For over 30 years, Interwetten has been offering top-class online entertainment. In addition to classic sports betting on football, tennis, handball. Ice hockey, biathlon – Interwetten’s portfolio is complemented by an extensive live betting offer.

The company was founded in 1990 as a sports betting provider in Vienna and has been online for over 20 years with its website . The founding member of the European Gaming and Betting Association has been licensed by the Malta Gaming Authority (MGA) in Malta since 2005. Interwetten has successfully undergone licensing procedures in Spain, Sweden and Ireland and has also been one of the few licensed providers in Germany since 2020.

For more information, contact Martina Åkerlund, CEO Triggy [email protected] or Mario Bilic, Head of product Management, content and CRM  [email protected]

Asia Awards 2022:

The Asia Awards will be held during the first edition of SiGMA Asia. Alongside premier networking opportunities, the gala event brings together luminaries in the industry for an evening of recognition and celebration of achievement, attracting a guest list of over 300 esteemed individuals to its inaugural debut. Give recognition where it’s due by nominating someone whose work has created a positive impact on the industry. You can join us and witness the most intriguing and creative projects changing the face of the sphere. Book a seat at the Asia Awards by sending your request here.